DUNLOPILLO 

AT THAT 

MOMENT

CHALLENGE

In the vast expanse of the Vietnamese market, where dreams lay waiting to be discovered, Dunlopillo Premium Mattress Brand embarked on a journey of transformation. With nearly two decades of experience, Dunlopillo possessed exceptional European technology but struggled to capture the hearts of the discerning upper-class customers. However, armed with our visionary approach, we ignited a spark of inspiration to redefine their presence and leave an indelible mark on the Vietnamese market.

APPROACH

Introducing "Dunlopillo At That Moment (Từ Khoảnh Khắc Ấy...)," an ode to cherishing life's precious moments. We invited Vietnamese families on a captivating journey, where dreams intertwined with innovative technologies, creating a symphony of serenity.


Power of Treasured Memories:

Dunlopillo became the guardian of cherished family memories, meticulously engineering mattresses to embrace each member's intimate experiences. Whispers of siblings and heartfelt laughter found solace in Dunlopillo's embrace, weaving unforgettable moments into their lives.

Dunlopillo At That Moment breathed new life into the Vietnamese market. With soaring revenue, unforgettable impressions, heartfelt engagement, and dream-filled conversions, Dunlopillo became the epitome of comfort and elegance. Our campaign inspired dreams and transformed Dunlopillo into a beacon of tranquil repose for the Vietnamese upper class.


IMPACT PERFORMANCE

Revenue Soared: 

Witnessed an awe-inspiring 

170% 

Increase

6,9MIL

Resonating Impressions

720,000 

Heartfelt Engagement

6.36%  

Click To Web

Conversion Rate

Journey to Dreamland